History

Key moments in our history

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November 2008

The adventure started on Yoni’s sofa. He had the vision of a recruitment agency that would make the extra mile for its clients and candidates. Friendly and perceptive – a nice way to help these two worlds better understand each other.
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February 2009

After three months of brainstorming, driven by the desire to reinvent the profession, Generations Recruitment was created and set up his office in his brother in law’s 25m² flat in Forest, Brussels.
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March 2009

The first Belgian mission entrusted to Generations Recruitment came from Campari. Today still a GR partner.
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April 2010

The first consultant was hired.
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January-December 2012

The figure of 100 people placed was reached to our clients’ satisfaction. The retention rate, until today, of candidates that stayed on after the 6-month trial period is 97%.
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September 2013

Generations Recruitment moved to new, larger (80m²) and more welcoming offices in a renovated former convent in Ixelles, Brussels..
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June 2014

Still aiming for a significant evolution in the profession, GR underwent a market positioning exercise, using the Blue Ocean Strategy approach. This led to the idea of developing motivation management tool for Marketing and Sales professionals.
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November 2014

The research agency Why5Research undertakes a qualitative and quantitative market study. Their objective is to search the Marketing & Sales population for the expression of the underlying motivations and values and identify potential clusters.
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April 2015

Mission accomplished. The 7 aspirational profiles are validated by a quantitative study. This led GR to create the “Regenerative Model©”. Generations Recruitment closed its 200th mission at the end of the month.
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September 2015

The "Regenerative Model©” is launched, as new service offerings connected to the "Aspirational Approach".
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December 2015

Generations Recruitment has helped more 70 companies, for their Marketing & Sales recruitment, in sectors such as: food, drinks, distribution, communication agencies, pharmaceuticals, insurance and the automotive industries. These companies employ between 4 and 4,000 people.
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2016

Generations Recruitment developed a new communication to stimulate its growth. The story continues... and why not write part of it together?